She noticed that most, if not all, items in the store were accompanied by an in-store sign purporting to represent a “_% off.”Īfter observing the “MSRP” of the items and the accompanying sale prices, the plaintiff believed she was receiving a significant discount on the items she had chosen, and also felt that the discounted price would likely not last, so she purchased the products. During her time at the store, the plaintiff noticed numerous signs within the store advertising a “_% off” over items throughout the store. All items were advertised with a “MSRP” and a “sale” price. The plaintiff’s allegations stem from her 2019 purchase of three women’s apparel products at the defendants’ San Diego outlet store. Class Action Claims Calvin Klein Engaged in False Discounting Practices
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The information available to consumers varies for different types of products, but consumers frequently lack full information about a product and, as a result, can incorporate information from sellers to make purchase decisions.įallenstein wants to bring the action on behalf of herself and other similarly situated consumers who have purchased one or more Calvin Klein-branded outlet products from a Calvin Klein outlet store in California that were deceptively represented as discounted from a false reference price. “Retailers, including defendants, substantially benefit from employing false reference pricing schemes and experience increased sales because consumers use advertised reference prices to make purchase decisions,” the class action lawsuit states. California and federal law also prohibits the dissemination of misleading statements about the existence and amount of price reductions. Plaintiff Cally Fallenstein claims Calvin Klein, through its false and misleading marketing, advertising and pricing scheme, violated and continues to violate California and federal laws that prohibit the advertisement of goods for sale discounted from former prices that are false. Where: The class action lawsuit was filed in California federal court.Ĭalvin Klein engaged in the “deceptive” business practice of advertising fictitious reference prices and corresponding phantom discounts on branded outlet merchandise sold in Calvin Klein outlet stores in California, a new class action lawsuit alleges.Why: The plaintiff alleges Calvin Klein-branded products from a Calvin Klein outlet store in California were deceptively represented as discounted from a false reference price.Who: Cally Fallenstein filed a class action lawsuit against PVH Corp., which owns Calvin Klein.(Photo Credit: Tooykrub/Shutterstock) Calvin Klein False Discount Class Action Lawsuit Overview:
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